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When we started NFL Films, there were no focus groups, there were no demographic studies, there were no surveys. Every decision that we made, we made with our hearts, not with our heads. And, in the very beginning, we really didn't even have a business plan.

Steve Sabol

Biography

Author Profession: Director
Nationality: American
Born: October 2, 1942
Died: September 18, 2012

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