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Rosser Reeves Quotes
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You must make the product interesting, not just make the ad different. And that's what too many of the copywriters in the U.S. today don't yet understand.
Rosser Reeves |
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Author Details: Type: Businessman Quotes Category: American Businessman Quotes Year of Birth: 1910 Year of Death: 1984 Nationality: American Amazon: Rosser Reeves on Amazon |
Related Authors:
Stephen Covey Warren Buffett Bill Gates Peter Drucker Jack Welch W. Clement Stone Jim Rohn Ted Turner Henry Ford |
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Quote Keywords: Ad, Different, Interesting, Just, Make, Many, Must, Product, Today, Too, Understand, Yet |
Dictionary Links: Different, Interesting, Just, Make, Many, Must, Product, Too, Understand, Yet |
All Rosser Reeves Quotations: Advertising is, actually, a simple phenomenon... No, sir, I'm not saying that... Unless a product becomes outmoded, a... You must make the product interesting... |
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