The inconvenience, the glaring lights, the long hours of waiting, and the repetition of every scene are all calculated to defeat anything more than a real mastery of love technique.
Ivor Novello

After the war, in which I served as a pilot in the Air Force, I took up films.
Ivor Novello

There is an atmosphere about the picture theatre that speaks of entertainment and relaxation. The charming surroundings, good music, and the fact that each visitor is determined to enjoy a few hours of holiday all exert an influence on the mind.
Ivor Novello

Actors who are lovers in real life are often incapable if playing the part of lovers to an audience. It is equally true that sympathy between actors who are not lovers may create a temporary emotion that is perfectly sincere.
Ivor Novello

A couple of seats at a good picture house cost comparatively little but give a generous return in the shape of freshened minds and freedom from the worries that even the best regulated homes cannot always avoid.
Ivor Novello

Television, they say, will permit a person to be entertained at home, without the effort of going to a picture house, without the trouble of booking seats, without the presence of other people.
Ivor Novello

When the cinematograph first made its appearance, we were told that the days of the ordinary theatre were numbered.
Ivor Novello