An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
Edward de Bono

If you never change your mind, why have one?
Edward de Bono

If you wait for opportunities to occur, you will be one of the crowd.
Edward de Bono

An idea that is developed and put into action is more important than an idea that exists only as an idea.
Edward de Bono

Creativity is a great motivator because it makes people interested in what they are doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun and more interesting.
Edward de Bono

Sometimes the situation is only a problem because it is looked at in a certain way. Looked at in another way, the right course of action may be so obvious that the problem no longer exists.
Edward de Bono

People should realize we're jerks just like them.
Edward de Bono

Argument is meant to reveal the truth, not to create it.
Edward de Bono