A lot of football success is in the mind. You must believe you are the best and then make sure that you are.
Bill Shankly

If you are first you are first. If you are second you are nothing.
Bill Shankly

Some people think football is a matter of life and death. I assure you, it's much more serious than that.
Bill Shankly

If Everton were playing down the bottom of my garden, I'd draw the curtains.
Bill Shankly

I'm a people's man - only the people matter.
Bill Shankly

Aim for the sky and you'll reach the ceiling. Aim for the ceiling and you'll stay on the floor.
Bill Shankly

Football (soccer) is a matter of life and death, except more important.
Bill Shankly

Football is a simple game based on the giving and taking of passes, of controlling the ball and of making yourself available to receive a pass. It is terribly simple.
Bill Shankly