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Supply chains cannot tolerate even 24 hours of disruption. So if you lose your place in the supply chain because of wild behavior you could lose a lot. It would be like pouring cement down one of your oil wells.
The Dell Theory of Conflict Prevention argues that no two countries that are both part of the same global supply chain will ever fight a war as long as they are each part of that supply chain.
When you went into a Boston Chicken and ordered quarter-chicken, white, with mash and corn, when that was rung up, that would signal all the way along the supply chain the need for more potatoes to be put on a truck a thousand miles away.
We live in such a service-based, globalised economy where very few people actually make anything and the people who do make stuff... it's all part of a massive global supply chain. So what if all those chains were suddenly cut, how would you make something? How would you keep people alive? And that was something I wanted to explore.
Al Qaeda is nothing more than a mutant supply chain. They're playing off the same platform as Wal-Mart and Dell. They're just not restrained by it. What is al Qaeda? It's an open source religious political movement that works off the global supply chain. That's what we're up against in Iraq. We're up against a suicide supply chain.
Basically all the world's computer parts come from the same supply chain that runs from Korea, down through coastal China, over to Taiwan, and down to Malaysia.
But that's not enough: To maintain energy security, one needs a supply system that provides a buffer against shocks. It needs large, flexible markets. And it's important to acknowledge the fact that the entire energy supply chain needs to be protected.
Ben & Jerry's evolved into what it is doing and is trying to transition its supply chain, but this is essentially retrofitting. In the social enterprise movement, we see companies whose essence, the products they make, the reason they exist from day one, is because these people see something out in the world that they cannot accept.
What is al Qaeda? It's an open source religious political movement that works off the global supply chain.
Al Qaeda is nothing more than a mutant supply chain. They're playing off the same platform as Wal-Mart and Dell. They're just not restrained by it. What is al Qaeda? It's an open source religious political movement that works off the global supply chain.
A wise human would have an understanding of the supply chain and how the pieces fit together. But it's against our nature to think about it.
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