Quote of the Day
Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to inspire customer loyalty. Chinese brands score low on attributes such as 'sophisticated,' 'desirable,' 'innovative,' 'friendly,' and 'trustworthy.'
The hypocrisy of some is that we like to think of ourselves as sophisticated and evolved, but we're still also driven by primal urges like greed and power.
I think I have an inner confidence that my tastes are pretty simple, that what I find funny finds a wide audience. I'm not particularly intellectual or clever or minority-focused in my creative instincts. And I'm certainly not aware of suppressing more sophisticated ambitions.
There's a part of you that always remains a child, no matter how mature you get, how sophisticated or weary.
Technology has a shadow side. It accounts for real progress in medicine, but has also hurt it in many ways, making it more impersonal, expensive and dangerous. The false belief that a safety net of sophisticated drugs and machines stretches below us, permitting risky or lazy lifestyle choices, has undermined our spirit of self-reliance.
When governments rely increasingly on sophisticated public relations agencies, public debate disappears and is replaced by competing propaganda campaigns, with all the accompanying deceits. Advertising isn't about truth or fairness or rationality, but about mobilising deeper and more primitive layers of the human mind.
What makes us human, I think, is an ability to ask questions, a consequence of our sophisticated spoken language.
The most sophisticated people I know - inside they are all children.
We should be dreaming. We grew up as kids having dreams, but now we're too sophisticated as adults, as a nation. We stopped dreaming. We should always have dreams.
We live in a society in which spurious realities are manufactured by the media, by governments, by big corporations, by religious groups, political groups. I ask, in my writing, 'What is real?' Because unceasingly we are bombarded with pseudo realities manufactured by very sophisticated people using very sophisticated electronic mechanisms.
Philip K. Dick
Though music transcends language, culture and time, and though notes are the same, Indian music is unique because it is evolved, sophisticated and melodies are defined.
The sight of allegedly sophisticated politicians parroting complete tripe trivialises and demeans government and it has to be stopped. It's played a significant part in public disillusionment with politics and has led to the absurd situation where more people vote for 'Strictly Come Dancing' than voted in the general election.
Minimalism seems closest to the sophisticated storytelling of movies. Movies have really educated contemporary audiences to be the most intelligent, sophisticated audiences in history. We don't any longer need to have the relationship between one scene and the next explained. We will figure it out ourselves.
We are more than just flesh and bones. There's a certain spiritual nature and something of the mind that we can't measure. We can't find it. With all our sophisticated equipment, we cannot monitor or define it, and yet it's there.
When the OutKast sound changed and I started producing my own records, I would mirror what I thought that character doing that music would look like. As the sound got a little wilder, freakier and funkier, so did the clothes. Then when the sound got more sophisticated, the clothes changed again.
No matter how irrelevant social class now is, even the most eager egalitarian must be quietly proud that the posh English rose is still an industry standard for peerlessly sophisticated beauty.
Many sophisticated, intelligent people lack wisdom and common sense.
We are not angels, we are merely sophisticated apes. Yet we feel like angels trapped inside the bodies of beasts, craving transcendence and all the time trying to spread our wings and fly off, and it's really a very odd predicament to be in, if you think about it.
Vilayanur S. Ramachandran
I dress in a sophisticated and classy way - I always dress in a way I know my mother wouldn't be embarrassed to see.
I like Princess Kate. I think her style is really great. She's really, really classy and always really sophisticated.
Hackers are becoming more sophisticated in conjuring up new ways to hijack your system by exploiting technical vulnerabilities or human nature. Don't become the next victim of unscrupulous cyberspace intruders.
I hate the idea of natural. For example, I prefer gardens to wild nature. I like to see the human touch. High heels are a complete invention - an extravagance. They're far from natural, but it's the impracticality that I adore. I prefer the useless to the useful, the sophisticated to the natural.
An egg is a beautiful, sophisticated thing that can create even more sophisticated things, such as chickens. And we know in our heart of hearts that the universe does not travel from mush to complexity. In fact, this gut instinct is reflected in one of the most fundamental laws of physics, the second law of thermodynamics, or the law of entropy.
Anyone can be a moral individual, concerned with human rights and problems; but only a college professor, a trained expert, can solve technical problems by 'sophisticated' methods. Ergo, it is only problems of the latter sort that are important or real.
Taxation is just a sophisticated way of demanding money with menaces.
Leonardo da Vinci
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