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Digital brand integration is part of the evolution of product placement. It's simply another tool marketers use to get products integrated into shows. If you can put it in a package, we can put it in a show.
I'm a product of a military dictatorship. Under a dictatorship, you cannot trust information or dispense it freely because of censorship. So Brazilians become very flexible in the use of metaphors. They learn to communicate with double meanings.
Protect the consumer by owning the product all the way from the soil to the table.
Henry J. Heinz
The ability of a successful company to add functionality to its product has long been upheld.
First was the mouse. The second was the click wheel. And now, we're going to bring multi-touch to the market. And each of these revolutionary interfaces has made possible a revolutionary product - the Mac, the iPod and now the iPhone.
We read advertisements... to discover and enlarge our desires. We are always ready - even eager - to discover, from the announcement of a new product, what we have all along wanted without really knowing it.
Daniel J. Boorstin
Let's face it: if you and I have the same capabilities, the same energy, the same staff, if the only thing that's different between you and me is the products we can get, and I can get a better product than you, I'm going to be a better chef.
I was a product of Andy Warhol's Factory. All I did was sit there and observe these incredibly talented and creative people who were continually making art, and it was impossible not to be affected by that.
We must admit with humility that, while number is purely a product of our minds, space has a reality outside our minds, so that we cannot completely prescribe its properties a priori.
Carl Friedrich Gauss
In the digital universe, our personal history and its sense of narrative is succeeded by our social networking profile - a snapshot of the current moment. The information itself - our social graph of friends and likes - is a product being sold to market researchers in order to better predict and guide our futures.
Chicago is the product of modern capitalism, and, like other great commercial centers, is unfit for human habitation.
Eugene V. Debs
The ultimate goal of the architect...is to create a paradise. Every house, every product of architecture... should be a fruit of our endeavour to build an earthly paradise for people.
Any system that sees aesthetics as irrelevant, that separates the artist from his product, that fragments the work of the individual, or creates by committee, or makes mincemeat of the creative process will, in the long run, diminish not only the product but the maker as well.
A brand is a voice and a product is a souvenir.
Pricing is actually a pretty simple and straight forward thing. Customers will not pay literally a penny more than the true value of the product.
Perfection has to do with the end product, but excellence has to do with the process.
The moral virtues, then, are produced in us neither by nature nor against nature. Nature, indeed, prepares in us the ground for their reception, but their complete formation is the product of habit.
If government were a product, selling it would be illegal.
P. J. O'Rourke
Despite all our gains in technology, product innovation and world markets, most people are not thriving in the organizations they work for.
You're not a product of your nature. That is your genetic makeup or your nurture, the things that have happened to you. Of course those things affect you powerfully, but they do not determine you.
Junk is the ideal product... the ultimate merchandise. No sales talk necessary. The client will crawl through a sewer and beg to buy.
William S. Burroughs
Almost all our suffering is the product of our thoughts. We spend nearly every moment of our lives lost in thought, and hostage to the character of those thoughts. You can break this spell, but it takes training just like it takes training to defend yourself against a physical assault.
I think a lot of self-importance is a product of fear. And fear, living in sort of an un-self-examined fear-based life, tends to lead to narcissism and self-importance.
There's something missing in the music industry today... and it's music. Songs you hear don't last, it's just product fed to you by the industry.
It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.
John F. Kennedy
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