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Imagine a country that flies into space, launches Sputniks, creates such a defense system, and it can't resolve the problem of women's pantyhose. There's no toothpaste, no soap powder, not the basic necessities of life. It was incredible and humiliating to work in such a government.
I cut the feet out of control top pantyhose one night, threw them on under my white pants and realized that the toning and shaping was perfect and that the hosiery material is thin enough that I could make shape wear out of it.
I'd get kicked out of buildings all day long, people would rip up my business card in my face. It's a humbling business to be in. But I knew I could sell and I knew I wanted to sell something I had created. I cut the feet out of those pantyhose and I knew I was on to something. This was it.
If we can put a man on the moon, we can make pantyhose comfortable.
I cut the feet out of my control top pantyhose to wear under these white pants and that was the ah-ha moment that started Spanx. My own butt was my own inspiration!
When I cut the feet out of my pantyhose that one time, I saw it as my sign. I had been visualizing being self employed prior to this happening. It was my mental preparation meeting the opportunity in that moment.
We could be the biggest pantyhose seller in America, but we don't want to weaken the link in shoppers' minds between Home Depot and do-it-yourself projects.
At my confirmation, where you get the Holy Spirit, I came down the stairs at my party and had torn, like, 80 holes in my pantyhose and said I had the Holy Spirit, and just would do things like that all the time.
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