Understanding POV is essential, or ought to be.
Arthur Herzog

To know ourselves, is agreed by all to be the most useful Learning; the first Lessons, therefore, given us ought to be on that Subject.
Eliza Haywood

To write for PC reasons, because you think you ought to be dealing with this subject, is never going to yield anything that is really going to matter to anyone else. It has to matter to you.
Rita Dove

I've always thought a hotel ought to offer optional small animals. I mean a cat to sleep on your bed at night, or a dog of some kind to act pleased when you come in. You ever notice how a hotel room feels so lifeless?
Anne Tyler

Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop.
Jay Chiat

My book is focused on the power of the American state, not least because the government of the United States governs so much that the case could be made that everybody around the world ought to have a vote in determining some of its policies.
Todd Gitlin

We've not had one Republican president in 34 years balance the budget. You can't trust right-wing Republicans with your money. You ought to hire somebody who has balanced a budget. I'm much more conservative with money than George Bush is.
Howard Dean

The law of nations is naturally founded on this principle, that different nations ought in time of peace to do one another all the good they can, and in time of war as little injury as possible, without prejudicing their real interests.
Charles de Secondat

In order to remain true to oneself one ought to renounce one's party three times a day.
Jean Rostand

Art ought never to be considered except in its relations with its ideal beauty.
Alfred de Vigny

We may not commit a lesser Sin under pretence to avoid a greater, but we may, nay we ought to endure the greatest Pain and Grief rather than commit the least Sin.
Mary Astell

The kind of national goal we ought to be thinking about is way beyond national product - it is how do we as a nation help our children be the best kinds of people they could possibly be?
Paul Wellstone

Yet, it ought to be obvious that good music generally occupies a higher plane that mere politics. Great writers can express moods through melody and capture experiences we share most powerfully - love, lust, longing; joy, rage, fear; triumph, yearning and confusion.
Tony Snow

Internationalism is a social and political theory, a certain concept of how human society ought to be organized, and in particular a concept of how the nations ought to organize their mutual relations.
Christian Lous Lange

Law in general is human reason, inasmuch as it governs all the inhabitants of the earth: the political and civil laws of each nation ought to be only the particular cases in which human reason is applied.
Charles de Secondat

A drunkard in the gutter is just where he ought to be, according to the fitness and tendency of things. Nature has set upon him the process of decline and dissolution by which she removes things which have survived their usefulness.
William Graham Sumner

The subject of Finnish poetry ought to have a special interest for the Japanese student, if only for the reason that Finnish poetry comes more closely in many respects to Japanese poetry than any other form of Western poetry.
Lafcadio Hearn

We ought as much as we can to endeavour the Perfecting of our Beings, and that we be as happy as possibly we may.
Mary Astell

We ought to recognize that we have an offensive responsibility to take the war to the terrorists where they are. That responsibility has waned in the last year as military and intelligence resources were withdrawn from Afghanistan and Pakistan to be used in Iraq.
Bob Graham

When they are performing in front of the public, they ought to have a sensation that's relatively easy, if the technical and the interpretive work was done before.
James Levine