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February days are a marketing gimmick; love happens every day.
I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.
I found that when I was putting my own music out, with my Twitter feed as the pure marketing budget, I'm preaching to the choir.
Actually, I majored in marketing and I have a bachelor of science.
But, the thing is, since I always had my own little shop and direct access to the public, I've been able to build up a technique without marketing people ever telling me what the public wants.
I had a marketing idea that everybody hated, decency is sexy.
James L. Brooks
In my first start-up, I had an initial advertising budget of $5 per day total. That would buy us 100 clicks per day. At $5 per day, marketing people scoffed and said that is too small to matter. But if you think about it, to an engineer, 100 real humans everyday giving your product a try means you can really start improving.
Any conversations we hear about 'So who are Pearl Jam marketing to?' are despicable.
SIXX: A.M. is a passion project. I think when you do things like that and put your heart into them and do your best and don't necessarily put them on a marketing grid, that's when things turn out the best.
The death of any man aged 56 is very sad for his widow and family. And no one would deny that Steve Jobs was a brilliant and highly innovative technician, with great business flair and marketing ability.
A. N. Wilson
I don't want to get too involved in marketing budgets, online promotions and download set-ups because it would be a bit like Gertrude Stein mapping out a TV campaign. I want to sing. I want visibility. I am essentially Al Martino, not Seymour Stein.
Steven Patrick Morrissey
It will take very sophisticated marketing to achieve our aim of bringing more black people into the theater.
It is all about marketing; that is where the real craft comes in. The best actors do not necessarily become the biggest stars. And vice versa.
Marketing is a very good thing, but it shouldn't control everything. It should be the tool, not that which dictates.
Marketing has supplanted story as the primary force behind the worthiness of making a film, and that's a very sad thing. It's film only as a function of consumerism rather than as an important component of our culture, and that's everywhere around the world.
The NBA has made a real issue about really making these superstars the premium that everybody wants to go to. That's their calling card and their marketing tool. But the coaches at the other end of the sphere are trying to make everybody on the team, even nine, 10, 11, 12, just as important, and have a real role that's meaningful.
That feeling of freedom, open highways of possibilities, has kind of been lost to materialism and marketing.
I love the incredible variety of demands directing makes on you, from the entrepreneur to the hustler to the deal-maker to the writer; to directing actors and the camera and working with music, sound, marketing and promotion. It uses so many sides of your brain.
There are a lot of bands using self-abuse as a marketing gimmick.
I like to think that the Internet and file sharing, if utilized properly and embraced, and I emphasize properly, is a high-powered marketing design.
Often in companies, you'll see tensions between sales and marketing. Sales people will want to give discounts to clients because they often get paid a commission based on how much they sell. So they're always pushing to give discounts because that will increase sales. Marketing, however, is judged by overall profitability.
The American Dream never really existed. It was a marketing scam.
Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews - is the side of it that I least enjoy, and yet is 50% of the project.
I'm not into digital marketing, downloading, or streaming - I've always been a man of the theaters.
Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word.
C. S. Lewis
John F. Kennedy
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