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A sane person would think that Wal-Mart would never carry 'Capitalism: A Love Story' because it's simply not in their best interests to inform their customers of their shady past.
Brands must empower their community to be change agents in their own right. To that end, they need to take on a mentoring role. This means the brand provides the tools, techniques and strategies for their customers to become more effective marketers in achieving their own goals.
We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.
Some companies out there quote a start of production that is substantially in advance of when customers get their cars.
The Starbucks customer and the Teavana customer are two very different customers, two different need states that are highly complimentary.
I have always felt that public, commercial and community organisations should be as open as possible about their affairs. They need to be accountable to their owners, their customers, their members and communities and other interest groups.
Go where your customers take you! For example, did you know that Sony's first product was a rice cooker? Since abandoning the rice cooker, it has merely managed to become the world's biggest consumer electronics company.
What I've become good at is bringing things that aren't necessarily mainstream to the mainstream. What I did see on Twitter was a potential for mass publication; it's a mainstream consumer broadcasting device. It transforms customers and companies. You have to be transparent or you fail.
Corporate America cannot afford to remain silent or passive about the downward spiral we are undergoing. It cannot turn a blind eye to how difficult the experience of life is for so many of their customers.
As a GM Goodwrench Service Plus dealer, I understand how good service makes a difference to our customers.
We're dealing with sophisticated customers. What's most important to these women is individuality. I have to create things she'll want to wear, no matter who she is.
Oscar de la Renta
The easiest way to figure out who the customer is in an online space is to figure out who is paying for the thing. Usually, the people paying are the customers. So on Facebook, the people paying are marketers. That makes them the customers. And it means we are the product being delivered to those customers.
Treat your customers like lifetime partners.
The jewelry business is a very, very tough business - tougher than the computer business. You truly have to understand how to take care of your customers.
When you are skinning your customers, you should leave some skin on to grow again so that you can skin them again.
Anyone working for a big company might be skeptical that a large business, or even a strictly online business, can form the same kind of friendly, loyal relationship with customers as a local retailer. I'm saying it's already been done because I lived it.
I don't think that you can invent on behalf of customers unless you're willing to think long-term, because a lot of invention doesn't work. If you're going to invent, it means you're going to experiment, and if you're going to experiment, you're going to fail, and if you're going to fail, you have to think long term.
Traditional PCs face competition from specialty products like Palm Pilots and from the servers that provide the nodes in computer networks. Microsoft's Windows CE hasn't done too well in the specialty-device market, and its Windows NT faces strong competition for server customers.
Nothing is more valuable to people than health care, and by paying, they feel less like beggars and more like 'customers' who can and should demand quality care.
If you're going to say to all the people that you're working with, 'We want you to treat the customers honestly; don't lie and don't cheat,' it is somewhat hypocritical if you're not following the same rules.
Businessmen are not in business to lose customers, and schools do not exist to free their clients from the agencies of mass persuasion. School and media possess a productive monopoly upon the imagination of a child.
Older Americans are perfect telemarketing customers, analysts say, because they are often at home, rely on delivery services, and are lonely for the companionship that telephone callers provide.
We can believe that we know where the world should go. But unless we're in touch with our customers, our model of the world can diverge from reality. There's no substitute for innovation, of course, but innovation is no substitute for being in touch, either.
I'm so excited for my first fragrance! I chose to partner with Dots because I love what they do for their customers, bringing them the hottest trends in fashion, accessories and fragrance at unbelievably low prices. It's amazing!
To make a bestseller, there are more customers than just your customers: Selling to the end-user is just one piece of the puzzle. In my case, I needed to first sell myself to the publisher to get marketing support and national retail distribution.
Martin Luther King, Jr.
John F. Kennedy
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