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We can believe that we know where the world should go. But unless we're in touch with our customers, our model of the world can diverge from reality. There's no substitute for innovation, of course, but innovation is no substitute for being in touch, either.
As social is where consumers' eyeballs are, businesses must take ownership of their online company profiles. By providing their customers with a place to share content, social media managers can monitor and track content which directly relates to their brand.
EBay is a great company. There are a lot of good assets and good customers, and the U.S. people love it.
The exposure from 'Iron Chef' has been helpful, but at the end of the day your product and your service determine whether you get customers or not. If people decide to eat out less during a recession, the first restaurants that they will cut out are the ones that don't do a great job.
I think there's a difference between having a bestselling book - meaning through marketing, PR and buying that first wave of customers - and writing a bestselling book. The second implies that the product propels itself to the best seller list.
I'm so excited for my first fragrance! I chose to partner with Dots because I love what they do for their customers, bringing them the hottest trends in fashion, accessories and fragrance at unbelievably low prices. It's amazing!
Giving builds loyal customers and turns those customers into supporters... You can find passion and profit and meaning all at once, right now.
It is better that one's customers come to one's shop than to have to look for them abroad.
Manfred von Richthofen
To make a bestseller, there are more customers than just your customers: Selling to the end-user is just one piece of the puzzle. In my case, I needed to first sell myself to the publisher to get marketing support and national retail distribution.
Customers don't know what they want. There's plenty of good psychology research that shows that people are not able to accurately predict how they would behave in the future. So asking them, 'Would you buy my product if it had these three features?' or 'How would you react if we changed our product this way?' is a waste of time. They don't know.
I find that creative streak I think often leads in programmers to be good predictors of where culture as a whole is going to go. And that is where I think I've tried over the years to in some ways use my customers as a filter or a predictor of where technology as a whole is going to go. Or where the world as a whole is going to go.
Pricing is actually a pretty simple and straight forward thing. Customers will not pay literally a penny more than the true value of the product.
Right now, there are a limited number of customers for Canadian oil. Due to simple geography - and without the pipeline - it's really only cost effective for Canadian oil producers to sell their oil to North American customers, mostly American Midwesterners.
It doesn't do much good to have a quality image, whether it's with the facility or whether it's with the merchandise, if you don't have real quality people taking care of your customers.
Never treat your audience as customers, always as partners.
I'm building a glass pyramid over the Egyptian escalator where my body will be mummified, so my customers can come and see me forever.
As Members of Congress we can now engage with our constituents via online innovations like the Huffington Post, while a small business in rural Oregon can use the Internet to find customers around the world.
In the commercial real estate business, brokers spearhead major accounts. But they wouldn't have customers without the people who oversee construction.
And, of course, customers really need to feel safe and are seeking reassurance when they fly.
But nothing is better than the market, where the customer and the business deal directly with each other, because if you rip people off, word gets out. That business eventually loses its customers, and the good ones that serve people well get the business. You get government in there, and it's just more money for the lawyers who write the bills.
So much business is based on the belief that we should do whatever we can within legal limits to make as much money as we can. Ben & Jerry's was based on values, and we try to operate a business that not just sells ice cream but partners with all our stakeholders - whether that's suppliers or customers - to bring about a more sustainable world.
A company is not accountable just to its owners, but to its workers and its customers.
That's the ultimate gratification in any business situation - do customers buy the product? And do they use it and do they come back and buy more of it?
At the end of the day, customer choice is essential. And we don't make products that compete with Apple, nor make products that compete with Google. Our customers come in both iOS and Android flavors, and I hope our customers can still buy the products they want to purchase wherever they want to purchase them.
Firms need to ensure that their ability to provide effective customer service keeps pace with their growth. If you're marketing your firm to new customers, you better be able to provide them service when they do business with you.
John F. Kennedy
Martin Luther King, Jr.
A. P. J. Abdul Kalam
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