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Critical Mass Quotes
When an idea reaches critical mass there is no stopping the shift its presence will induce.
There will be certain points of time when everything collides together and reaches critical mass around a new concept or a new thing that ends up being hugely relevant to a high percentage of people or businesses. But it's really really hard to predict those. I don't believe anyone can.
The signs that the world is spinning out of kilter are increasingly difficult to misinterpret. The question is how to convince enough people to join a critical mass of urgent opinion, in the U.S. and the rest of the world.
I do genuinely believe that the political system is not linear. When it reaches a tipping point fashioned by a critical mass of opinion, the slow pace of change we're used to will no longer be the norm. I see a lot of signs every day that we're moving closer and closer to that tipping point.
So, for me, working with larger companies has often been very satisfying, precisely because of the ability of bringing critical mass to bear on a given effort.
When the size of the group supporting your cause reaches a critical mass, any legislator or elected official has to pay attention.
So in 2000, when we changed the business model and started really focusing on that triangle and putting the customer in the center, we decided we should hold off - we've done enough consolidation; we've got enough critical mass.
The first stage in a technology's advance is that it'll fall below a critical price. After it falls below a critical price, it will tend, if it's successful, to rise above a critical mass, a penetration.
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