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The police can't protect consumers. People need to be more aware and educated about identity theft. You need to be a little bit wiser, a little bit smarter and there's nothing wrong with being skeptical. We live in a time when if you make it easy for someone to steal from you, someone will.
What really decides consumers to buy or not to buy is the content of your advertising, not its form.
What's great about this country is that America started the tradition where the richest consumers buy essentially the same things as the poorest. You can be watching TV and see Coca-Cola, and you can know that the President drinks Coke. Liz Taylor drinks Coke, and just think, you can drink Coke, too.
When consumers purchase a Toyota, they are not simply purchasing a car, truck or van. They are placing their trust in our company.
Companies and their brands need to reach out and speak directly to consumers, to honor their values, and to form meaningful relationships with them. They must become architects of community, consistently demonstrating the values that their customer community expects in exchange for their loyalty and purchases.
The most potentially transformative impact of social media is its ability to encourage brands to marry profit and purpose. The reason brands participate is that such outreach earns those companies social currency enabling them to start or participate in conversations that connect them to consumers in meaningful ways.
We used to think that the enterprise was the hardest customer to satisfy, but we were wrong. It turns out, consumers are harder than the enterprise because the consumer will not give you a second chance.
Economic depression cannot be cured by legislative action or executive pronouncement. Economic wounds must be healed by the action of the cells of the economic body - the producers and consumers themselves.
As history has repeatedly proven, one trade tariff begets another, then another - until you've got a full-blown trade war. No one ever wins, and consumers always get screwed.
Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to inspire customer loyalty. Chinese brands score low on attributes such as 'sophisticated,' 'desirable,' 'innovative,' 'friendly,' and 'trustworthy.'
It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.
And this thesis is somewhat connected with general social and political observations, because it establishes the fact that the number of consumers is considerably larger than the number of producers, a fact which exercises a not inconsiderable social and political pressure.
As consumers and as voters we can say 'no' to rogue economics and demand regulation.
A lot of consumers actively enjoy advertising, especially fashion print ads and clever TV commercials. The nostalgic cable channel TVLand features not only vintage shows but also vintage commercials.
To bring out a new technology for consumers first, you just had a very long road to go down to try to find people who actually would pay money for something.
What's great about this country is that America started the tradition where the richest consumers buy essentially the same things as the poorest.
American consumers have no problem with carcinogens, but they will not purchase any product, including floor wax, that has fat in it.
If you talk to most businessmen, they'll say that what they do is for the public good, but you know they're just greedy, and consumers are just consuming for the sake of their own greed.
P. J. O'Rourke
Tobacco is the only industry that produces products to make huge profits and at the same time damage the health and kill their consumers.
Outsourcing and globalization of manufacturing allows companies to reduce costs, benefits consumers with lower cost goods and services, causes economic expansion that reduces unemployment, and increases productivity and job creation.
Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.
When a positive exchange between a brand and customers becomes quantifiable metrics, it encourages brand to provide better service, customer service to do a better job, and consumers to actively show their gratitude.
Critics of consumer capitalism like to think that consumers are manipulated and controlled by those who seek to sell them things, but for the most part it's the other way around: companies must make what consumers want and deliver it at the lowest possible price.
Mutual funds were created to make investing easy, so consumers wouldn't have to be burdened with picking individual stocks.
Since we can't count on the meat, egg, and dairy industries to protect animals from the most egregious forms of cruelty, what can we, as consumers, do? Opting out of paying someone to allow animals to die in a barn fire or at the slaughterhouse seems pretty reasonable.
We are so conformist; nobody is thinking. We are all sucking up stuff; we have been trained to be consumers, and we are all consuming far too much.
A. P. J. Abdul Kalam
Leonardo da Vinci
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Food for the body is not enough. There must be food for the soul.
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