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You cry and you scream and you stomp your feet and you shout. You say, 'You know what? I'm giving up, I don't care.' And then you go to bed and you wake up and it's a brand new day, and you pick yourself back up again.
Social media is changing the way we communicate and the way we are perceived, both positively and negatively. Every time you post a photo, or update your status, you are contributing to your own digital footprint and personal brand.
Amy Jo Martin
Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now.
Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is on the most important characteristic, which is trust.
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a brand has defined itself and its core values can it identify causes or social responsibility initiatives that are in alignment with its authentic brand story.
I am thrilled and honored to join the incredible women who represent L'Oreal Paris. From the versatile and motivational Brand Ambassadors, to all the women who proudly wear L'Oreal Paris each day. I grew up with the inspiration of their message, 'We're worth it.' What an important value to instill in women. That beauty is rooted in confidence.
If there is a gay uniform, the differences are in how each man coordinates the details: the brand and cut of the jeans, the design of belts and boots, the haircut, the number and size of earrings.
The teachers' unions that block school reform have done serious damage to the union brand. The public no longer views unions as their friend, much less their champion. They view them as corrupt, intransigent and more interested in protecting their political clout within the Democratic Party than protecting their members or even school children.
The music industry is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically gaurantee hit records.
Transforming a brand into a socially responsible leader doesn't happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values.
You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place.
Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.
It is easily overlooked that what is now called vintage was once brand new.
As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float - and at the speed industries move at today, brands sink fast.
You have to think of your brand as a kind of myth. A myth is a compelling story that is archetypal, if you know the teachings of Carl Jung. It has to have emotional content and all the themes of a great story: mystery, magic, adventure, intrigue, conflicts, contradiction, paradox.
Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.
In designing a lifestyle brand, you have to know more than just designing clothes.
Brand names aren't important to me at all.
To be a designer today is to be an entrepreneur. Whether you're a two-man operation in Shoreditch or a 3,000-person, vertically integrated brand, you need to have the wherewithal to run your business through investment, considering everything from start-up funds to your exit plan or what it takes to go public.
We are really living the American dream, to be a successful brand in the States and in Europe and to steep ourselves in our heritage. But we do it with a sense of humor. We don't take ourselves too seriously in fashion.
Children are natural Zen masters; their world is brand new in each and every moment.
I am not brand conscious. I wear what suits me.
Don't waste time trying to break a man's heart; be satisfied if you can just manage to chip it in a brand new place.
People from all walks of life and all over the world look at me and know my humble beginnings and know that everything I've done has been through hard work. People respect me as a marketer and brand builder.
C. S. Lewis
John F. Kennedy
Image of the Moment
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