Quote of the Day
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With an apple I will astonish Paris.
As American as an apple is and as American as baseball is, they don't go together. You can't be chewing an apple at a baseball game. You've got to let go of the diet that day.
Apple's goal isn't to make money. Our goal is to design and develop and bring to market good products.
Storytelling is the game. It's what we all do. It's why Nike is Nike, it's why Apple is Apple, it's why Walt Disney built Disney World and it's why Vince McMahon makes a billion dollars.
Google did a great job hacking the Web to create search - and then monetizing search with advertising. And Apple did a great job humanizing hardware and software so that formerly daunting computers and applications could become consumer-friendly devices - even a lifestyle brand.
Steve Jobs didn't really set the direction of my Apple I and Apple II designs but he did the more important part of turning them into a product that would change the world. I don't deny that.
When I was a little kid, my mother and I used to watch the 'Golden Globes' and I would dress up and she would get sparkling apple cider and we would make a tray of hors d'oeuvres and watch it together. And I would get up and make a pretend speech.
I remember from my school days Archimedes jumping into his bath and displacing water and coming up with his famous principle, and of course Isaac Newton being hit on the head with an apple. In other words, this realm of human knowledge - which is mathematical, essentially - can have a playful visual element to it.
I get asked a lot why Apple's customers are so loyal. It's not because they belong to the Church of Mac! That's ridiculous.
Well, Apple invented the PC as we know it, and then it invented the graphical user interface as we know it eight years later (with the introduction of the Mac). But then, the company had a decade in which it took a nap.
I'm not smart, but I like to observe. Millions saw the apple fall, but Newton was the one who asked why.
As time goes on we get closer to that American Dream of there being a pie cut up and shared. Usually greed and selfishness prevent that and there is always one bad apple in every barrel.
You can't sow an apple seed and expect to get an avocado tree. The consequences of your life are sown in what you do and how you behave.
You don't want to get me started about apple martinis and the affect they have on my lovemaking. I might just throw you down and make some love to you right here and now.
As far as Apple goes, it was a different company every few years from the time I joined in 1984.
In a good play every speech should be as fully flavored as a nut or apple.
John Millington Synge
When we think of classic American desserts, we tend to imagine apple pie and ice cream. However, the most classic American dessert of all might be the chocolate chip cookie.
When I come to Chicago, I gorge myself. I get off the plane and start with Gene and Jude's for two hot dogs with everything, swing by The Fudge Pot for a taffy apple and a turtle, chocolate clusters at Sarah's Pastries and Candies and steak at Smith and Wollensky. I find time for Gino's pizza within the next 12 hours.
By the time Apple's Macintosh operating system finally falls into the public domain, there will be no machine that could possibly run it. The term of copyright for software is effectively unlimited.
A girl came up to me in a bar and said she wanted to be my apple pie. I wish I'd said something cool, but I was stunned.
I get a lot of criticism for telling founders to focus first on making something great, instead of worrying about how to make money. And yet that is exactly what Google did. And Apple, for that matter. You'd think examples like that would be enough to convince people.
I love the iPhone - I'm a huge Mac and Apple fan.
Cheese and jam are really nice. Cheese and apple as well. Cheese and grapes are good.
It is remarkable how closely the history of the apple tree is connected with that of man.
Henry David Thoreau
Woz is living his own life now. He hasn't been around Apple for about five years. But what he did will go down in history.
John F. Kennedy
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