Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.
Leo Burnett

Advertising is the art of convincing people to spend money they don't have for something they don't need.
Will Rogers

Advertising is the art of making whole lies out of half truths.
Edgar A. Shoaff

Advertising is the art of the tiny. You have to tell a complete a story and deliver a complete message in a very encapsulated form. It disciplines you to cut away extraneous information.
Dick Wolf

Advertising is the genie which is transforming America into a place of comfort, luxury and ease for millions.
William Allen White

Advertising is the greatest art form of the 20th century.
Marshall McLuhan

Advertising is the life of trade.
Calvin Coolidge

Advertising is the modern substitute for argument; its function is to make the worse appear the better.
George Santayana

Advertising is the principal reason why the business man has come to inherit the earth.
James Randolph Adams

Advertising is the rattling of a stick inside a swill bucket.
George Orwell

Advertising is the very essence of democracy.
Anton Chekhov

Advertising is totally unnecessary. Unless you hope to make money.
Jef I. Richards

Advertising is what you do when you can't go see somebody. That's all it is.
Fairfax Cone

Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares.
Rosser Reeves

Advertising men and politicians are dangerous if they are separated. Together they are diabolical.
Phillip Adams

Advertising moves people toward goods; merchandising moves goods toward people.
Morris Hite

Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop.
Jay Chiat

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.
David Ogilvy

Advertising reflects the mores of society, but it does not influence them.
David Ogilvy

Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'
Leo Burnett