Toggle My BrainyQuote
Quote of the Day
Young people are threatened... by the evil use of advertising techniques that stimulate the natural inclination to avoid hard work by promising the immediate satisfaction of every desire.
Pope John Paul II
Transforming a brand into a socially responsible leader doesn't happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values.
Many a small thing has been made large by the right kind of advertising.
The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.
Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera.
Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
What really decides consumers to buy or not to buy is the content of your advertising, not its form.
The irony is, the advertising industry knows everyone hates what they produce. This is why they keep looking for new ways to force people to stay tuned.
Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.
Advertising is the art of convincing people to spend money they don't have for something they don't need.
Never stop testing, and your advertising will never stop improving.
Nothing except the mint can make money without advertising.
Thomas Babington Macaulay
In advertising not to be different is virtually suicidal.
When the Internet first came into public use, it was hailed as a liberation from conformity, a floating world ruled by passion, creativity, innovation and freedom of information. When it was hijacked first by advertising and then by commerce, it seemed like it had been fully co-opted and brought into line with human greed and ambition.
Driving up the value of the advertising is a big commitment for Microsoft.
Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.
An advertising agency is 85 percent confusion and 15 percent commission.
American culture is probably the least Christian culture that we've ever had because it is so materialistic and it's so full of lies. The whole advertising world is just, it's just intertwined with lies, appealing to the worst of the instincts we have.
Eugene H. Peterson
When governments rely increasingly on sophisticated public relations agencies, public debate disappears and is replaced by competing propaganda campaigns, with all the accompanying deceits. Advertising isn't about truth or fairness or rationality, but about mobilising deeper and more primitive layers of the human mind.
Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'
Jef I. Richards
News is what somebody somewhere wants to suppress; all the rest is advertising.
The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.
It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.
Here is what the practical impact of Citizens United means. What Citizens United means is that corporations call hundreds of millions of dollars into television ads, radio ads, and other forms of advertising to defeat those candidates who stand up and take them on.
Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.
Martin Luther King, Jr.
John F. Kennedy
C. S. Lewis
Image of the Moment
Get Social with BrainyQuote
Follow BrainyQuote on Facebook, Twitter and Google+ to share inspiring quotes with friends.
Join us on
Follow us on
Follow us on
Start your quote collection
Save your favorite quotes and create amazing collections.
Sign up, it's free!
Quote of the Day
BQ on Facebook
BQ on Twitter
BQ on Pinterest
BQ on Google+
BQ on Instagram
Quote Of The Day Feeds
Quote of the Day Email
© 2001 - 2015 BrainyQuote