Advertisers also know that humor can help bond us to their product.
Allen Klein

Advertisers and marketers should be looking to bring new experiences to different parts of the brain. It's a more profound idea than just dropping a billboard into a video game.
Jaron Lanier

Advertisers are not thinking radically enough - they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain haven't been activated before. These new experiences bring new capabilities to the brain.
Jaron Lanier

Advertisers are very wary of ideological media.
Paul Weyrich

American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.
Michael Schudson

As you know, in the past several years, month after month, radio has increased its revenues - some of it even coming from Dot-Com advertisers. So, radio is a survivor.
Casey Kasem

Because Hightower's problem, among other things, is that advertisers would be a lot less interested in his show than in Limbaugh's, even if they have similar ratings, because of what Hightower is saying.
Robert McChesney

Congress seems to believe that 'Children are our future' is a phrase coined by tobacco advertisers.
Jef I. Richards

Despite being able to demonstrate a very large audience, major advertisers at first wouldn't touch Limbaugh.
Paul Weyrich

Drama or comedy programming is still the surest way for advertisers to reach a mass audience. Once that changes, all bets are off.
Dick Wolf

Facebook says, 'Privacy is theft,' because they're selling your lack of privacy to the advertisers who might show up one day.
Jaron Lanier

I believe 'credibility' is one of the biggest issues yet to be addressed by Internet advertisers.
Jef I. Richards

I don't think the advertisers have any real idea of their power not only to reflect but to mold society.
Marya Mannes

If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.
Will Rogers

In day-to-day commerce, television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People are the merchandise, not the shows. The shows are merely the bait.
Les Brown

It's a battle to be seen in the world of advertisers and in the world of business as a serious force.
Brit Hume

It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers.
Jeff Zucker

Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.
Will Rogers

People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame.
Jeff Zucker

That something extra, I believe, is a certain humanity that comes from upbeat and positive human interest letters and success stories. Advertisers like to be associated with those qualities.
Casey Kasem