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No one could ad lib like Peter. You would think that it was all scripted, he was so poetic, but it wasn't.
Barbara Walters
One Ad is worth more to a paper than forty Editorials.
Will Rogers
One performer whose band played my music better than I could myself was Art Farmer. He recorded 'Sing Me Softly of the Blues' and 'Ad Infinitum'.
Carla Bley
One thing that hasn't changed, though, is that we still have to hear the new ad 2 or 3 times before it begins to affect us, even when we're already familiar with the advertiser in question and have a positive opinion of them.
Roy H. Williams
Plan the sale when you plan the ad.
Leo Burnett
Properly practiced creativity can make one ad do the work of ten.
William Bernbach
The ad in the paper said 'Big Sale. Last Week.' Why advertise? I already missed it. They're just rubbing it in.
Yakov Smirnoff
The ad revenues still go up because nothing dependably delivers the eyeballs that successful series do.
Dick Wolf
The first thing I did was a print ad for Century Plaza. I was five.
Mark-Paul Gosselaar
The headline is the most important element of an ad. It must offer a promise to the reader of a believable benefit. And it must be phrased in a way to give it memory value.
Morris Hite
The law requires a paper towel ad to be scrupulously honest, but allows political candidates to lie without reproach. What's wrong with this picture?
Jef I. Richards
There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is regulated for truth. I'll put the accuracy of the average ad in this country up against the average news story any time.
Jef I. Richards
There is no such thing as a good or bad ad in isolation. What is good at one moment is bad at another. Research can trap you into the past.
William Bernbach
They ended up spending a total, their campaign plus the independent, about 1.3 million. I only ended up spending about - not only, but I spent about 2 million. But I had no intention of doing that until I was attacked with a negative ad by an independent group.
Rahm Emanuel
They know they got the TV ad, they know they got the name recognition, they know that they can do a tie in with McDonald's or some fast food outlet and the money is just gonna flow in.
Gene Siskel
They pulled Resurrection out of the theatres, so it was running in New York and I was nominated for the Oscar and there was no ad in the newspapers to say it was running. So it was literally killed.
Ellen Burstyn
Today it is not the classroom nor the classics which are the repositories of models of eloquence, but the ad agencies.
Marshall McLuhan
We didn't realize it at the time, but the release date, the ad campaign and the poster are so important.
David Zucker
We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'
Leo Burnett
We'd dub the one that came off best into the final transcription. It gave us a chance to ad lib as much as we wanted, knowing that excess ad libbing could be sliced from the final product.
Bing Crosby
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